Project Reef’s mission is to go all-in on creating suncare that feels good, does good, and leaves good behind.
Born on the island of Maui, Project Reef embodies the island’s spirit and heart, while advocating for sustainability, wellness, and a profound love for our ocean community.
They prioritize caring for one another and nurturing Āina (land that feeds) – from the vibrant coral reefs to the fertile soil – recognizing that these precious resources sustain our families and unite our community.