Fat and the Moon was founded in 2012 by herbalist Rachel Budde, who began formulating body care in her Brooklyn kitchen. Now based in Nevada City, California, their team of 20 continues to handmake every product under one roof with the kind of intention that makes Self Care products potent.

At its core, Fat and the Moon is about healing. They turn regimen into ritual by honoring the time-tested power of plants to support the body and reconnect us to ourselves, each other, and the earth. The potions are herbal gateways, tools for cultivating wellbeing rooted in social and ecological justice and harmony.

They work in conscious relationship with people and plants, sourcing local, organic, and ethically harvested and fairly traded ingredients. They are committed to low-waste packaging and high-quality, human-centered production. They offer the alternative to toxic beauty standards and “anti-aging” narratives, instead creating celebratory, inclusive, body-affirming products that nourish, not fix.

Through this work, Fat and the Moon aims to foster a thriving culture of self-care necessary to power social and environmental care.